Western Washington University Western Washington University

Introduction to Professional Management
Summer 2018

Class Schedule:

26 June

6:00pm -- 7:50pm

*Western MBA Orientation

*Learning E-Portfolio

- MBA Learning Objectives Worksheet
- MBA Program Goals/Learning Objectives Tearsheet

*Introduction to Course

28 June

6:00pm -- 9:50pm



*Meaning of Work

Download a PowerPoint handout for this class session by clicking here

The Hungry Spirit: Beyond Capitalism..., Chapter 10

- A Greatness That Cannot Be Taught
- Breaking Up is Hard to Do


- Terkel, Studs. 'Working'. (Chapter titles: Donna Murray, Carl Murray Bates, Walter Lundquist, Nora Watson, Roberta Victor)
- Taylor, Frederick. `The Principles of Scientific Management'


The Hungry Spirit: Beyond Capitalism..., Chapter 1

- Collins, Jim. What Comes Next?
- O'Keefe, P.A., Dweck, C.S., Walton, G.M. Implicit Theories of Interest: Finding Your Passion or Developing It?
- Bronson, P.O. What Should I Do With My Life?
- Hopkins, M. S. 'The World According to Me'
- Peters, T. 'The Brand Called You'
- Bell, K. How Tiny Trash Cans Create Big Change
- Amabile, T. http://www.progressprinciple.com/


A review of these topics may be accessed from the following web-based streaming video feeds:


30 June

Assignment Due Date

REFLECTIVE JOURNAL #1: Which three attributes of meaningful work are of greatest importance to you? Using the personal mission statement you have already developed (reference the text Brand You), draft a succinct statement of personal purpose, based on the three attributes of meaningful work you have identified for this assignment, that fulfills the five requirements for a good statement of purpose as outlined by Jim Collins' in his article What Comes Next.

SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4291087

03 July

6:00pm --

*Management History

Download a PowerPoint handout for this class session by clicking here

- Pindur, W., Rogers, S.E. & Kim, P.S. The History of Management: A Global Perspective
- History of Management Thought: The Evolution of Management Theory
- Parks, S. Improving workplace performance: historical and theoretical contexts
- Chapman, T.N. Comparative Management Philosophies
- McGuire, S. 20 Timeline Template Examples and Design Tips


05 July

8:00pm --

*Corporate Governance

Download a PowerPoint handout for this class session by clicking here

- Dragomir, Voicu-Dan. Highlights for a History of Corporate Governance
- Goddard, L. Holding Management Accountable for Vision and Strategy
- Thoma, Mark. Is CEO Compensation Too High?
- Monks, R.A.G. & Minow, N. The Myth of the Director's Duty


A review of this topic may be accessed from the following web-based streaming video feed:


*Corporate Social Responsibility

Download a PowerPoint handout for this class session by clicking here

- Friedman, M. The Social Responsibility of Business is to Increase its Profits
- Dunn, C.P. & Burton, B.K. Friedman's 'The Social Responsibility of Business is to Increase Its Profits:' A Critique for the Classroom
- Dunn, C.P. Are Corporations Inherently Wicked?
- Carroll, Archie B. The Pyramid of Corporate Social Responsibility
- Arthur D. Little The Business Case for Corporate Social Responsibility
- Merck Mission Statement (you can also access information on Merck's Code of Conduct, Compliance Program, Corporate Responsibility, and Corporate Governance)


A review of these topics may be accessed from the following web-based streaming video feeds:


6 July

Assignment Due Date


Option 1) Based upon Jim Collins' article What Comes Next?, outline at least three original organizational mechanisms which might be put in place to assist employees in finding meaning in their work lives. Keep in mind the following: "Mechanisms force things to happen that reinforce your company's core purpose, converting that purpose into action. If I have a mechanism, I don't need the intention, because the mechanism will make things happen even when I'm not focused on them."


Option 2) In his classic work The Principles of Scientific Management , Fredrick Taylor outlines his argument(s) as to what organizations ought to do in order to increase efficiency. Provide a critique of this argument, paying particular attention to the specific ways in which Taylor's argument(s) impact a worker's ability to experience meaning in their work.

SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4291093

10 July

6:00pm --




*Social Contract Theory

Download a PowerPoint handout for this class session by clicking here

- Hardin, G. The Tragedy of the Commons


*Stakeholder Theory

Download a PowerPoint handout for this and the previous class session by clicking here

The Hungry Spirit: Beyond Capitalism..., Part C: Chapters 8, 9

- Clement, R.W. The Lessons from Stakeholder Theory for U.S. Business Leaders
- MindTools Stakeholder Analysis
- R. E. Freeman & McVea A Stakeholder Approach to Strategic Management
- Demand Metric (recommended resource tool for stakeholder mapping)


A review of this topic may be accessed from the following web-based streaming video feed:


*Corporate Governance Revisited

- Reiser, D.B. The Next Big Thing: Flexible Purpose Corporations
- Senate Bill Report SB 6230: An act related to social purpose corporations
- Final Bill Report SHB 2239: Establishing social purpose corporations

- Wallin, J. What's Positive About Washington's New Social Purpose Corporation


11 July

Assignment Due Date

REFLECTIVE JOURNAL #2: What logical rationale can be used to argue that shareholders have interests which are more 'fundamental' than the rights of non-shareholders? What are the theoretical and practical weaknesses with this point of view?

SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4291088


12 July

8:00pm --




*Class Case Analysis: Cherry Point Coal Terminal

- Gateway Pacific Terminal at Cherry Point Starts Permit Process
- Coal Proposal Drives a Big Green Wedge into Bellingham Politics
- Developers withdraw coal terminal applications, ending project
- McConnell under barrage in West Virginia

- A Guide to Case Analysis

Students may access a case worksheet for this class session by clicking here


16 July

Assignment Due Date

REFLECTIVE JOURNAL #3: What is the root cause of the constellation of problems revolving around the proposed construction of a coal port in Whatcom County--and how can this root cause best be addressed?

For a good overview of root cause analysis, see



SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4291090

17 July

6:00pm --


*Case Preparation Day (note reflective journal GROUP submission due this evening)

17 July

Assignment Due Date


Using information from the required course content related to Stakeholder Mapping, you are to:

1) Clearly articulate the case issue, preferably in the following form: The case issue represents a conflict between _______ and _______.

2) Identify the legitimate stakeholders that are engaged with this issue, either because this group has power over and/or is interested in the outcome of the issue.

3) Specify which quadrant of the stakeholder map each stakeholder group identified in 2) above occupies.

4) Categorize each stakeholder as either being supportive of, opposed to, or neutral on the case issue identified in 1) above

This journal entry should well position you to organize the balance of your case write-up...when augmented with the ethical decision-making model that will be discussed elsewhere in the course.

SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4291089

19 July


*[Class 'Swapped' for Double Class Session 28 June 2018]

23 July

Assignment Due Date


Option 1) How might the logic of social contract theory be utilized to resolve 'The Tragedy of the Commons'? Additionally, apply this 'logic' within an organizational context (i.e., to a situation--real or imagined--in which organizational members have access to a common resource which is being exploited).

Keep in mind the following: Social Contract Theory suggests decisions be made with respect to "a set of rules, governing how people are to treat one another, that rational people will agree to accept, for their mutual benefit, on the condition that others follow the rules as well."


Option 2) There is considerable debate regarding the question of whose interests corporate Directors should represent, with some arguing for a strict shareholder focus and others advocating for a broader set of stakeholder interests. Outline the governance and social theory arguments on each side of this issue--being careful to consider whether there is a 'one-size-fits-all' resolution of this debate.

SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4291094

23 July

Assignment Due Date

SURVEY of Ethical Theoretic Predispositions

Instructions: Each of the statements found at the following link can be completed in two ways. Think about each alternative, and select the one that you think best represents your feelings.

SUBMIT: https://wwu.instructure.com/courses/1214934/quizzes/1056738

24 July

6:00pm --




*Ethical Decision-Making: The Context

Download a PowerPoint handout for this class session by clicking here

Download an Ethical Decision-making worksheet for this class session by clicking here

Complete Guide to Ethics Management



A review of these topics may be accessed from the following web-based streaming video feeds:

26 July

8:00pm --


*Ethical Decision-Making: Universalism / Utilitarianism

- Kelman, Steven. Cost-Benefit Analysis: An Ethical Critique
- National Air Disaster Alliance / Foundation


A review of these topics may be accessed from the following web-based streaming video feeds:


28 July

Assignment Due Date

REFLECTIVE JOURNAL #4: What does the survey of ethical theoretic aptitudes reveal about your personal ethical predispositions? Referring back to Jim Collins article What Comes Next, develop one mechanism for making certain you take into account a variety of ethical perspectives as you make business decisions.


Which ethical frameworks are most relevant to your MBA 594 case analysis...and why? Relate your response directly to a clear statement of the ethical issue for the case.

SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4291091

30 July

Assignment Due Date


1) Having now had the benefit of an in-class discussion of stakeholder mapping and stakeholder analysis, and of having applied this theoretical tool to the case of SSA Marine's proposed construction of a coal port in Whatcom County, this learning needs to now be made relevant within your own professional / managerial context. So...

a) Identify a key challenge you face in the workplace (this can be a professional / managerial challenge, or a more general organizational challenge). Provide enough background narrative to 'flesh out' why this circumstance is challenging.
b) Craft a thorough stakeholder map that identifies all key constituents related to the challenge identified in 1)
c) Based on this stakeholder map outline a specific plan for action designed to effectively overcome the challenge identified in 1)


2) There is no 'or' for this writing assignment

SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4291095

31 July

6:00pm --

*Ethical Decision-Making: Justice / Care / Liberty / Virtue / Planet

- Le Guin, Ursula. The Ones Who Walk Away from Omelas
- Dunn, Craig P. The Normative Defense for Affirmative Action
- Dunn, Craig P. Integrity Matters

For a great 'read' on social justice and meaningful work: Nickel and Dimed by Barbara Ehrenreich


*Ensuring Ethical Behavior

Students may access a PowerPoint handout for this class session by clicking here

- Josephson Institute on Ethical Decision-Making
- Johnson & Johnson Credo
- Matthews, M. How Companies Can Avoid Federal Prosecution
- Chatterji, A. & Levine, D. Breaking Down the Wall of Codes


A review of these topics may be accessed from the following web-based streaming video feeds:


02 August

8:00pm --

*Professional Reflections: The Importance of Backstory

Come prepared with the following: An in-depth story. Real life--your life. About a time, related to business or not, when your discovery of a 'backstory' about someone or something fundamentally changed your perspective of an issue or situation. This needs to be detailed, so make some notes--and will be shared with the entire class, by you.

A 'backstory' is a story, or details of a story, that are not readily obvious--but which, at least in the circumstance you will describe, is critical to understanding and responding appropriately to another person. This will be the springboard for a discussion about, well, professional management.

- The Science of Storytelling: Why Telling a Story is the Most Powerful Way to Activate Our Brains
- Why Your Backstory Matters: The Case of the Boring Accountant
- Pixar Storytelling Rules #5_ Essence of Structure (video)
4 August

Assignment Due Date

REFLECTIVE JOURNAL #5: Effective professional managers are self-aware. One of the more fruitful self-discovery activities with which you can engage begins with completing the short version of the Dark Triad survey...which can be found here:

Once you have completed this survey, access and read the article found here:
Your assignment is to explore the intersection between emotional intelligence and your own 'score' on the Dark Triad. More importantly, suggest ways in which the Dark Triad might be defeated in your life; to that end, this final article entitled The Hubris Syndrome should prove helpful:

SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4291092

7 August

8:00pm --


*Hubris, and the arc of tragedy

- Collins, J. How the Mighty Fall: A Primer on the Warning Signs
- Ronfeldt, D. Beware the Hubris-Nemesis Complex: A concept for Leadership Analysis
- Keenan, T. Ackman's JCP hubris hurts lives
- Button, M.E. "Hubris Breeds the Tyrant": The Anti-Politics of Hubris from Thebes to Abu Ghraib [use 'open original' button]
- Smith, P. The true story behind the deadliest air disaster of all time

*Noblesse Oblige

- Manji, F. From noblesse oblige to solidarity: The nature of social justice funding
- Frey, B.S., Savage, D.A. & Torgler, B. Noblesse oblige? Determinants of survival in a life-and-death situation

9 August

8:00pm --

*Bad Blood: (Guest Speaker Bob Pritchett - President / CEO Faithlife)


I left Microsoft to co-found Faithlife (makers of Logos Bible Software). We're the leading Bible software company and a success story in eBooks, with more than 55,000 titles from 400+ publishers. Millions of people use our cloud-synced platform to read, study, and teach using whatever device (Mac, Windows, mobile, web, etc.) is convenient to them. We also publish Bible Study Magazine, run Biblia.com, create seminary-level distance education courseware, and offer more than a dozen apps and sites around Christian content.

We are pushing the frontier of scholarship in the humanities by doing new, digital-first work in-house. The vertical integration and direct-to-consumer model is changing what it means to create and publish high-value content.

Faithlife was awarded the 2018 Center City Award: https://www.youtube.com/watch?v=k3wJt0lPjxc


- How One Company Scammed Silicon Valley. And How It Got Caught.
- 6 of the most fascinating revelations from new book on Theranos debacle and Elizabeth Holmes
- Bad Blood Review: The Biggest Scam in Silicon Valley
- 'Bad Blood': The unraveling of Theranos and Elizabeth Holmes


- YouTube | CBS This Morning Youngest self-made female billionaire takes high-tech approach to blood testing
- YouTube | CBS This Morning "Bad Blood" author on the unraveling of Theranos' fraud
- YouTube | Mad Money | CNBC Theranos CEO Elizabeth Holmes: Firing Back at Doubters
- YouTube | KQED
- YouTube | Fox Business Network Holmes caused far more financial harm than Shkreli: Judge Napilatano
- NPR Interview https://www.npr.org/2018/06/23/622795416/reporter-john-carreyrou-on-the-bad-blood-of-theranos
- YouTube | The Street What’s Next for Theranos and Its Founder Elizabeth Holmes

11 August

Assignment Due Date


1) Provide a reasoned critique of the ethical decision model which has been presented in class.

Usage Note: Critique has been used as a verb meaning "to review or discuss critically" since the 18th century, but lately this usage has gained much wider currency, in part because the verb criticize, once neutral between praise and censure, is now mainly used in a negative sense. But this use of critique is still regarded by many as pretentious jargon, although resistance appears to be weakening. In our 1997 ballot, 41 percent of the Usage Panel rejected the sentence As mock inquisitors grill him, top aides take notes and critique the answers with the President afterward. Ten years earlier, 69 percent disapproved of this same sentence. Resistance is still high when a person is critiqued: 60 percent of the Usage Panel rejects its use in the sentence Students are taught how to do a business plan and then are critiqued on it. Thus, it may be preferable to avoid this word. There is no exact synonym, but in most contexts one can usually substitute go over, review, or analyze. Note, however, that critique is widely accepted as a noun in a neutral context; 86 percent of the Panel approved of its use in the sentence The committee gave the report a thorough critique and found it both informed and intelligent. (www.dictionary.com, accessed 07.31.2008)


2) Business activity has a profound effect on the natural environment. It has been argued by some that the natural environment is a legitimate stakeholder (see, eg., Managing as if the Earth Mattered). Select an environmental issue, and then apply the logic of stakeholder mapping to this issue. Then answer the following questions: How relevant is stakeholder mapping to environmental issues? Does such mapping place an accurate value on nature?

SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4291096

14 August

8:00pm --

*Professional Reflections: Getting to know yourself

A Self-Awareness 'catalog' tailored for MBA 594 can be found here.

16 August

6:00pm --

*Case Presentations

Law & Order Amazon: Employee Rights Unit
Eric Alexander / Ben Jessop / Kang Vu
Amazon Workers Facing Firing Can Appeal to a Jury of Their Co_Workers

Take a "Prime" Pill: Analysis of Amazon's PillPack Acquisition
Sage Appel / Zoe Rae / Ethan Tilly
Amazon Buys Online Pharmacy PillPack for $1 Billion

A Crude Debate: Enbridge Line 3 Pipeline Proving to be a Sticky Situation
Will Goodman / Sean Palmer / Dan Renaud
Minesota regulators approve Enbridge Line 3 Project

21 August

6:00pm --

*Case Presentations

The Ethics and Practice of Expanding Markets
Stephanie Ashton / Phaedra Booth / Zachariah Roehn / Sarah Threet
How Big Business Got Brazil Hooked on Junk Food

Amazon Delivers
Barbara Lutton / Rob Johnson / Julian Watson
Amazon reveals a new plan to deliver more packages: Recruit people to run small-scale delivery services

Unionized Labour Upswing Among White-Collar Workers
Karina Hurtado / Michelle Manson
The New Yorker Staff Has Unionized

23 August

8:00pm --

*Student + Reception: click here for directions

25 August

Assignment Due Date

REFLECTIVE JOURNAL #6: One of the rather consistent criticisms of education in general, and with business education in particular, is that disparate functional areas are often not well integrated. Let's try to remedy that. Select two or three 'learnings' from this course and suggest how they might 'inform' one of the functional areas of business. For example, you might suggest how ethics can 'inform' marketing practices, or how stakeholder mapping can 'inform' public relations practice.

SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4325270

26 August

Assignment Due Date


Each student shall participate in a team-based case analysis , with the primary objective being to link theory and practice. Each two-member team is to prepare both a comprehensive written analysis as well as a formal class presentation of a business case. This analysis is to include:

(1) a statement identifying the case issue(s);
(2) listing of alternatives providing resolution of these case issues;
(3) analysis of proposed resolutionsfrom the perspective of managerial as well as ethical theory;
(4) assessment of both the financial as well as the political viability of the recommended alternative;
(5) selection of optimal resolution (with supporting defense from both the managerial and ethical perspectives); as well as
(6) suggestions for implementation.

Any assumptions made must be clearly identified as such, but do not 'assume away' the issues – resolve them!

Reporting will take the form of a 20 minute oral presentation followed by a 20 minute question and answer session. Be creative. Prepare the analysis as if you were presenting the information to any fitting audience you explicitly identify, to be role-played by those students not in your group (who will be accountable for posing relevant questions to the presenting group).

Areas considered (in addition to those previously or subsequently mentioned) in grading the team project are listed below.

o accuracy of issue identification
o clarity and conciseness of arguments
o use of theory to support recommendation(s)
o soundness of recommendation(s)
o feasibilty of recommendation(s)
o professionalism of case presentation
o creativity of approach
o ability to engage the class in discussion

SUBMIT: https://wwu.instructure.com/courses/1214934/assignments/4291082